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News - Marketing Communications

Here you'll find our collection of posts  on the communications industry in general, on industrial strategies and digital transformation.  

 

The changing face of marketing in the internet age has forced a rethink at both B2B and B2C marketing communications teams. There is a growing role for content marketing that educates rather than proa...

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Industry Trends Strategy CommsTech Marketing Communications

13 Aug 2019

How to win at K 2019

The K Trade Fair in Düsseldorf (October 16-23, 2019) is just around the corner, with excitement having been building within the plastics and rubbers industry for months. One of the key reasons for th...

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Events Media Relations Marketing Communications Social Media

17 May 2019

Chinaplas 2019

The downstream application industry of rubber and plastic is active in technological innovation, which drives more urgent demand for new materials, new equipment and new technology. Chinaplas, As...

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International Events Media Relations Marketing Communications Social Media