Our News & Views - Marketing Communications

EMG specializes in developing results-driven content marketing and influencer programs for industrial technology companies. We are media relations agency, PR consultancy partner and a marketing communications company all rolled up in one. Developing comprehensive marketing campaigns is key to success in today’s dynamic B2B environment. Find out more about how we can help shape your next integrated communications campaign.

13 Jan 2021

EMG China wins 2020 Golden Flag Award

EMG China was awarded the 2020 Golden Flag Award (GFA) at the annual GFA Ceremony, held on 27 November 2020 in Beijing. The achievement marks EMG China out as a leading player in both the domestic and global communications fields.

EMG China wins 2020 Golden Flag Award

13 Jan 2021

19 Nov 2020

China outlook: Digital transformation on the rise both in manufacturing and communications

The global pandemic might still be lingering as a dark cloud over the manufacturing sector, but with the 22nd China International Industry Fair (CIIF), themed “Intelligence & Interconnection - Empowering New Industrial Development”, held as scheduled this past September, the industrial economy received an extra boost.

China outlook: Digital transformation on the rise both in manufacturing and communications

19 Nov 2020

1 Oct 2019

When it comes to content marketing it’s the thought that counts

The changing face of marketing in the internet age has forced a rethink at both B2B and B2C marketing communications teams. There is a growing role for content marketing that educates rather than proactively sells a brand. In order to truly take advantage, you need to claim a thought leadership position within your field of industrial technology.

When it comes to content marketing it’s the thought that counts

1 Oct 2019

13 Aug 2019

How to win at K 2019

The K Trade Fair in Düsseldorf (October 16-23, 2019) is just around the corner, with excitement having been building within the plastics and rubbers industry for months. One of the key reasons for this pre-event buzz is the show’s rarity. Only taking place tri-annually, a huge shift has happened within the space since the last event, with the notion of sustainability and a circular economy now dominating the discussion amid increased public calls for change. But communication as a tool to generate pre-, during and post-show buzz has also shifted dramatically since K 2016, with the role for social media never having been more prevalent.

How to win at K 2019

13 Aug 2019

17 May 2019

Chinaplas 2019

The downstream application industry of rubber and plastic is active in technological innovation, which drives more urgent demand for new materials, new equipment and new technology. Chinaplas, Asia’s largest and the world’s number 2 plastics and rubber trade show is expected to bring together more than 3,500 leading exhibitors from all over the world.

Chinaplas 2019

17 May 2019

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Our News & Views - Marketing Communications