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2 July 2018

Clariant introduces new Agrocer® White Pigment Preparation


• Agrocer White adds hiding powder to formulations and makes it possible to blend more colors.
• Agrocer colorants now globally available in seven most relevant color indices that can be blended to make a variety of custom colors.
• The Agrocer product range complies with U.S. EPA inert ingredients regulations.

Shanghai, July 2 – Clariant, a world leader in specialty chemicals, announced that the new EPA-compliant Agrocer White 006 Dispersion is now available.
“Seed treatments are a very efficient and environmentally friendly way to apply pesticides and are the fastest growing segment of the crop protection market,” says Jeffrey Wu, Head of Clariant Business Unit Pigments, Greater China. “Agrocer White adds hiding power to formulations, making it easier to cover dark seeds, and it is also an excellent shading component which makes it possible to blend more custom colors.” Self explained that with the addition of the Agrocer White 006 Dispersion, Clariant now offers seven important colorants for seed coatings.
Agrocer White 006 Disp. is available as an aqueous pigment preparation, which is compatible with all pigment colors. Compared to powdered pigments, Agrocer pigment preparations offer faster and more cost-efficient production to agrochemical, seed and seed treatment companies looking for safe, regulatory-compliant solutions for eye-catching, high-value products. Colors available include Agrocer Red 112 and Agrocer Yellow 1 as well as Agrocer Red 482, Agrocer Blue 153, Agrocer Green 007, and Agrocer Violet 023 and now Agrocer White 006 Disp..
The pigment preparations from the Agrocer Disp. range are easy to handle, readily pumpable for simple dosing and mixing and facilitate the cleaning of production equipment. Due to its composition, Agrocer White 006 Disp. is highly compatible with common seed treatment pesticide formulations as well as seed coating products. Agrocer White 006 Disp. is based on titanium dioxide; it enhances coverage of seeds and is used as a shading component together with the colored Agrocer pigment dispersion. All Agrocer dispersions are manufactured without using alkyl phenol ethoxylate (APEO) and do not require any hazardous labeling.
Agrocer pigment preparations offer maximum color strength through their high solids content and easy dispersibility, as well as a long shelf-life. They have been tested for seed safety, meet the global product specifications of the agrochemical, seed and fertilizer industries, and comply with U.S. EPA inert regulations, making them ideal for companies developing global formulations.

Agrocer White 006 Disp. is available as an aqueous pigment preparation, and is compatible with all pigment colors.
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www.clariant.com

Clariant is a globally leading specialty chemicals company, based in Muttenz near Basel/Switzerland. On 31 December 2017 the company employed a total workforce of 18 135. In the financial year 2017, Clariant recorded sales of CHF 6.377 billion for its continuing businesses. The company reports in four business areas: Care Chemicals, Catalysis, Natural Resources, and Plastics & Coatings. Clariant’s corporate strategy is based on five pillars: focus on innovation through R&D, add value with sustainability, reposition portfolio, intensify growth, and increase profitability.

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